Factors Behind 7 Brew’s Growth

7 Brew has become a standout in the national coffee shop segment. Since it first opened in Rogers, Arkansas in 2017, 7 Brew has transformed into a national top-performer. Customers are drawn to the coffee shops as their mission is to redefine the customer experience with its blend of speed, quality, and a commitment to cultivating kindness.

 

By the start of 2022, 7 Brew had only 14 locations. This number grew to 40 by the end of that year, and then jumped to 180 stores by year-end 2023. The growth continued, with 141 net expansions in 2024, bringing 7 Brew’s total footprint to 321 stores. This makes 7 Brew the second-largest, drive-thru-only coffee chain nationally, behind Dutch Bros. The company projects a greater expansion by year-end 2025, with plans for 228 projected franchised openings and 14 company-owned locations.

 

Beyond its menu that boasts several customizable drink options, 7 Brew’s success is deeply rooted in its operational model and customer-centric approach. Each location features double-lane drive-thrus, which ensures ease for customers’ visits. Additionally, its team members are known for their friendly interactions, greeting customers with iPads to personalize their orders. The focus on human connection, combined with an enticing rewards program, fosters strong customer loyalty and retention, which could increase competition with tenants like Starbucks and Dutch Bros.

 

7 Brew’s Florida Focus

Florida has emerged as a key territory in 7 Brew’s ambitious expansion strategy. The company had 19 locations here as of year-end 2024, a significant increase from 11. This growth is set to accelerate, with Florida slated for double-digit additions in 2025. The company has explicitly stated its strong focus for developments across the state. It plans to open approximately 200 more stores across Florida. As of now, the company has 29 stores in the state. 

 

Recent developments in Florida highlight this commitment. Fort Walton Beach welcomed its third 7 Brew in Okaloosa County, following successful openings in Crestview and Niceville. These locations exemplify the coffee shop’s mission of integrating into the community and spreading positivity. Further expansion is underway with plans for a new location in Elevation Pointe in St. Johns County, which will be the first in the county and fourth in Northeast Florida. The store will add to existing sites in Jacksonville and Fernandina Beach. Additionally, new coffee shops are planned for the Navarre Town Center project area in Santa Rosa County, demonstrating the widespread growth across the state.

 

7 Brew’s journey from a single store in Arkansas to a national powerhouse is a testament to its innovative approach to the drive-thru coffee experience. With its focus on speed, quality, and community, 7 Brew is set for further success in Florida and the rest of the country.